Make the invisible drivers of execution visible.
— every quarter —
The Invisible Gap
Most leaders are solving the visible 20-30%.
-
What leaders usually see
• Plans
• Meetings
• KPIs -
What actually drives execution
• Alignment
• Capacity
• Team skills
• Psychological foundation
• 30 variables in our team model -
What CtA reveals
• Exact people levers
• Patterns
• Skill strengths & gaps
• Early risk signals
If something consistently affects execution, it isn’t “soft.”
It’s simply unmeasured.
The Spiral
A quarterly rhythm that compounds execution
CtA isn’t a one-off assessment.
It’s a repeatable cycle that deepens understanding over time.
Assess - establish a truthful baseline
Understand - see patterns and gaps, not anecdotes
Act - focus effort where it matters
Repeat - track progress and drift
Each cycle reveals more of what’s really happening.
And what to do next.
What you get with CtA
What teams receive each quarter
The Assessment
30 minutes, anonymous
Research backed
Designed to surface real dynamics coupled with hard metrics, not opinions.
The Insight
Total Team Effectiveness Score (TTE)
Clear strengths, risks, and constraints
Holistic view of team in 1 graphic
Shared language for leadership conversations
The Trend
Quarterly re-runs
Directional progress over time
Early warning before execution breaks down
Total Team Effectiveness (TTE)
A single metric that reflects what’s actually driving execution.
Team Dynamic + Hard Metrics = Total Team Effectiveness Score
The Essential 10
The core human factors that consistently predict execution velocity.
The House of Copper
A holistic, visual team model that captures complexity without overwhelm—in a single, visual dashboard.
Get a CtA Sample Report
Why CtA is Different
Built to accelerate execution — not just for learning.
Most team assessments are designed to support learning, reflection, or development conversations.
CtA is built for a different job.
Traditional Team Assessments
One-off snapshots
Focused on learning and awareness
Multiple disconnected scores
Hard to track progress over time
Rarely tied to execution outcomes
The CopperTeams Assessment
Quarterly, repeatable system
Designed as a leading indicator of execution
One Total Team Effectiveness™ score
Trended over time, not frozen in a report
Hard metric performance tightly integrated
CtA isn’t a better version of existing assessments.
It’s a different category: Execution Intelligence for teams.
Built on Research. Designed for Real Teams.
The CopperTeams Assessment is grounded in decades of organizational science and validated across real teams - not theory alone.
Most of what determines execution is invisible. Until now.
Most leaders only see fragments of what’s really happening inside their teams — behaviors in meetings, personality profiles, or surface-level sentiment.
But execution is shaped by 30+ interacting human & hard metric variables that are rarely measured together.
The House of Copper™ was built to make that full system visible — without overwhelming leaders.
What actually drives execution
Research - backed
92 peer-reviewed citations
Organizational psychology, systems theory, and team science
Holistic by design
30 variables measured together —> team AND hard metrics
Not isolated traits or behaviors
Built for prediction
Designed as a leading indicator
Not a retrospective diagnostic
Validated through repetition
Quarterly cadence reveals trends
Trust builds through use - not explanation
One integrated model. Not disconnected signals.
Execution isn’t complicated.
It’s complex.
And requires a system.
Quick Signal (3 min)
Is your team’s execution friction human, tactical or both?
Most teams try to fix execution gaps with better plans.
High performing teams fix what’s underneath the plans.
This isn’t a diagnosis.
It’s a signal.
See what your CtA could reveal —> 3 min assessment —>
Pricing & Guarantee
A simple, low-risk way to see what’s really happening.
If after 2 CtAs (baseline + 1 more), you haven't surfaced meaningful insight your team can act on, we’ll work with you to make it right — or refund the full year.
See full guarantee terms HERE
For small teams or pilots, a limited $2,000 / team / year option is available.
$3,500 for a full year of clarity beats guessing every quarter.
Yet execution still feels slower, heavier, and more fragile than it should.
That’s because roughly half of execution is human — shaped by trust,
clarity, alignment, capacity, skill and leadership signals.
These forces are real.
They’re just mostly invisible.
$3500
PER TEAM / PER YEAR
Includes:
4 quarterly team assessments
Kora AI Team Coach (24/7)
Total Team Effectiveness™ (TTE) score
Essential 10™ insights
House of Copper™ system view
Trended results across the year
Secure team data environment
1 leader debrief (90 min)
1 team debrief (90 min)
3 DIY micro learning modules
COPPER TEAMS ASSESSMENT™ (CtA)
CONTINUOUS SUPPORT BETWEEN ASSESSMENTS
Meet Kora - your Execution Intelligence colleague
Insight only matters if it changes behavior
CtA shows you what’s happening in your team.
Kora helps teams understand, reflect, decide and act - quarter after quarter, 24/7.
Facilitates (verbally) deep understanding of team’s data
Helps you prioritize which people levers to work on first
Provides resources for teams to close execution gaps
Stop guessing what’s slowing your team down.
Make the invisible drivers of execution visible — and manageable.